RIM PlayBook making news again after its launch in April, this time only for good.

Jan 15th, 20122 Comments

Little less than a year ago RIM launched its first tablet named “Playbook” (PB). Many including me thought that ‘Blackbook’ would have been a better name for it. It got a poor response from market and received a huge setback. I had been using a Blackberry (BB) for more than 2 years then; and I too was not very optimistic to buy it either.

Then after 9 months RIM kind of re-launched the tab with revised prices, almost 50% discounted prices this time. May be they wanted to clear the stockpile. And that’s when I got one, as a gift from my wife.

PB running different apps simultaneously

I must say I was pretty amazed with the build quality. RIM has always been good with quality of hardware with high end devices. It fits pretty well in hands, not too big nor to small for a tablet. Great response to touch, true multi tasking ability and bridge capability to connect to my Blackberry. All this bundled in one package at this price is highly appreciated.

What RIM could have done was to promote this discount in a better way so as to attract more non BB users too. (My thoughts on it will be presented in another blog post)

Today what excites me the most was news that came out from RIM in CES last week. Soon we would have OS 2.0 coming for PB, which means native email client, native calendar, android app support and much more to come. Also, now as many people are grabbing their PB am certain that app developers will be more interested in building apps and coming up with more innovative features for the RIM tablet.

Though many said RIM is dying, I am pretty sure it’s not the time yet. RIM still has abundant potential which can take it a long away. All I am waiting for right now is OS 2.0 for PB and launch of QNX BBs as soon as possible. Hope the launch happens in Q3 of 2012.

Right now my confidence in RIM has only increased and am looking forward for more from them. They certainly know to delight their customers on a timely basis regardless of their critics’ view!

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2 Responses to “RIM PlayBook making news again after its launch in April, this time only for good.”

  1. sachin says:

    Nice post Varad. Hope to see many more such posts from you in future :)

  2. venukb says:

    Good post Varad. One thing RIM needs to improve is on the tooling for developing apps. The last time I tried using the development SDK, kind of sucked. This is in comparison to what Android or iPhone provides.

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